A career in real estate opens doors to many rewarding opportunities and complex challenges, but one critical aspect separates top agents from the rest: marketing. Think of promotional marketing as your secret weapon that takes you one step beyond just moving properties; it helps you connect with your clients, build a reputation, and stand out.

Markful provides a seamless solution for real estate professionals looking to streamline their marketing efforts. Our platform simplifies the process of ordering business cards online, offering customization, quick turnaround times, brand compliance, and quality that will make a lasting impression.

What Are the Top Promotional Products Real Estate Agents Use?

In real estate, effective marketing hinges on two key elements: branding and promotional marketing. Branding is about crafting and maintaining a consistent image that properly represents your agency, while promotional marketing involves bespoke tangible items that increase your visibility and keep your information top of mind for potential clients.

Markful specializes in these products, ensuring that they meet your branding requirements and capture potential buyers' attention.

What Are the Top Promotional Products Real Estate Agents Use?

Promotional products play an essential role in a real estate agent's marketing tool kit. They serve as physical reminders of your brand and can significantly boost your market presence. Some of the most popular promotional marketing products real estate agents use include:

Signage

Essential for visibility at listings, open houses, and community events. Markful offers a range of customizable yard signs that withstand various weather conditions, ensuring your message stands out year-round.

Business Cards

Despite the digital age, business cards remain a fundamental tool for networking. They're a personal touch in an increasingly impersonal world. Markful’s business cards come in various finishes and designs, allowing for full customization, as well as approved vendor shops with templates that meet your brand compliance guidelines.

Sports Schedules

Baseball schedules, in particular, offer a unique promotional opportunity. They provide clients with something of value, keeping your information visible for half the year. Markful’s sports schedules can show schedules for local teams and can be customized with your business information, making them a cost-effective way to stay in front of your clients' eyes.

How Much Do Top Real Estate Agents Spend on Marketing?

Top real estate agents understand that investing in marketing is essential for growth. It's reported that top agents allocate about 15% of their gross commission income (GCI) to marketing. This investment covers a range of activities, from digital advertising to traditional marketing materials. While the percentage might vary based on your market and strategy, the key takeaway is that consistent investment in marketing is a common trait among top performers.

Markful offers solutions that cater to various budgets, ensuring that agents can find products that fit their financial plan and offer the highest return on investment. Whether it's business cards or custom signage, Markful's intuitive platform and group ordering options make it easier for teams to manage their marketing effectively.

Order Your Promotional Marketing Materials at Markful

For new real estate agents, understanding the essentials of marketing is key to establishing a foothold in the industry. Every decision contributes to your overall success, from determining the best marketing strategies to allocating an appropriate budget and selecting the right promotional products.

Markful stands ready to support your journey with customizable, quality marketing products designed to make a lasting impression. By partnering with us, you gain access to a platform that simplifies the ordering process, ensuring your marketing efforts are as efficient and effective as possible. Start exploring Markful today and take the first step toward elevating your real estate marketing strategy.